Jollibee
Smashing styles
Jollibee acquired Smashburger and immediately wanted to revitalize the brand. By smashing the old design and loading up on the website and menu boards, Smashburger took on a tasty new look.
As the brand migrated and changed over the years, BBI was there to support social, email and website creative strategies with full service of design, develop and deploy.
Share the joy
Jollibee wanted to explore online ordering and shipping with their brand, Red Ribbon. By developing a pilot program spanning three states, we were able to work with the in-house team on logistics, what was shippable and how to set up processes to launch a nationwide online store for Red Ribbon.
Using Shopify as a shopping cart system and wordpress as the website backbone, Red Ribbon saw a huge opportunity for not only online ordering, but strategic store placement in cities with more demand.
Selling within
Who doesn't love the joy of internal department selling when it comes to promoting the team. By creating memoriable icons, cards, presentations and more, the other department teams began to recognize efforts from the digital team and it's value to the company.
When it came to onboarding new team members, an online class program ensured users were learning how processes worked within the Jollibee digital environment.



